If you’ve ever stepped into a restaurant and instantly felt something—that subtle alignment between the menu, the mood, and the message—you’ve likely felt the ripple effect of someone like Rachael Studebaker.

There’s something especially rewarding about working on a project that doesn’t just look good—but feels right….

This is a place for creatives, chefs, designers, farmers, marketing directors, and home cooks alike. Together, we’ll explore how to take better food photos, create visuals that sell, and tell the kinds of food stories that make people feel something. Along the way, I’ll be sharing interviews with incredible people in the industry—starting soon with our first expert guest (stay tuned!).